What is a meme?

In general terms, memes can be anything, whether it be a video, image or GIF, that spreads and is repeated over time, becoming more entrenched within culture, said Mary Ingram-Waters, Ph.D., associate dean and professor at the University of Nevada-Reno Honors College.

How do you make a meme?

A meme can include a video, image, text, GIF, among other mediums. While you can use a popular image or person, such as Kim Kardashian yawning, you can use any random thing to make a meme. So long as the emotion and meaning behind the creation is recognizable and identifiable, you have made a meme, said Ingram-Waters.

What makes a meme successful?

Using advanced machine learning techniques (such as convolutional neural networks, gradient boosting, and random forest), we perform a content-based analysis of what makes a meme successful, considering several features from both text and image data.

Where do image-with-text memes come from?

More precisely, the image-with-text memes came from the largest meme subreddits, namely r/MemeEconomy, r/memes, r/me_irl, r/dankmeme, and r/dank_meme. The subreddits represent communities devoted to the creation of memes and consequently, the development of a shared sense of humor on Reddit.